
IHOP Teams Up with Suzuki to Bring Adventure to Breakfast: Introducing the Jimny 1.2-Inspired Pancake Stack
PASADENA, CA – October 26, 2023 – IHOP Restaurants LLC, the iconic breakfast destination, is shaking things up! Today, IHOP announced a surprising – and delicious – collaboration, bringing the spirit of adventure to your plate. Partnering with Suzuki, IHOP is launching a limited-time pancake stack inspired by the rugged and playful Suzuki Jimny 1.2. Yes, you read that right. Pancakes. And a Jimny. For years, IHOP has been all about comfort, family, and those satisfyingly fluffy pancakes. We’re known for our signature breakfast staples – buttermilk pancakes, French toast, omelets – the stuff that gets you going in the morning. But we also know that life isn't just about routine. Sometimes, you need a little something extra. A little excitement. And that’s where the Suzuki Jimny 1.2 comes in. “We’ve always been about bringing people together, creating those moments of joy around the table,” says Darren Rebelez, IHOP’s President. “And the Jimny? It's all about getting out there, exploring, having fun. We thought, ‘Why not combine those two things?’” So, how does a tiny, capable off-roader translate to a stack of pancakes? Let us explain. Introducing the Jimny 1.2 Pancake Stack This isn’t your average pancake stack. IHOP’s culinary team went all out to capture the essence of the Suzuki Jimny 1.2. Think of it as a miniature, edible adventure. The Base: Three Golden-Brown Pancakes. These represent the Jimny’s sturdy foundation – that reliable chassis that can handle anything you throw at it. They’re fluffy, light, and cooked to golden perfection – just like a Jimny fresh off the assembly line. “Muddy” Chocolate Sauce: No off-roading adventure is complete without a little mud! A generous drizzle of rich, dark chocolate sauce represents the trails the Jimny conquers. It's messy, it's fun, and it adds a serious chocolate kick. "Rock" Crumble: Sprinkled throughout, crunchy chocolate cookie crumble mimics the rocky terrain the Jimny tackles with ease. Each bite offers a delightful textural contrast to the soft pancakes. "Tire Track" Whipped Cream: Whipped cream, artistically drizzled to resemble tire tracks, adds a touch of sweetness and visual flair. It’s like the Jimny left its mark on a delicious canvas. "Roof Rack" Strawberry Slice: A single, bright red strawberry slice is perched on top, representing the Jimny’s iconic roof rack – perfect for hauling all your adventure gear (or, in this case, a fork!). "Headlight" Blueberries: Two bright blueberries complete the look, acting as the Jimny’s cheerful headlights, guiding you to breakfast bliss. Suzuki Jimny 1.2: The Little SUV That Could But why the Jimny? What makes this small SUV the perfect partner for IHOP? Suzuki’s Jimny 1.2 is a compact, capable off-road vehicle that’s gaining popularity around the world. It’s known for its: Compact Size: Easy to maneuver, both on and off the road. Just like navigating a crowded IHOP on a weekend morning! 4x4 Capability: Despite its size, the Jimny boasts impressive off-road prowess, tackling tough terrain with confidence. It’s all about getting where you want to go. Playful Design: The Jimny’s boxy, retro styling is instantly recognizable and fun-loving. It’s a vehicle that encourages adventure. Reliability: Suzuki is known for building dependable vehicles, and the Jimny is no exception. It’s a car you can count on. “The Jimny is more than just a vehicle,” says a Suzuki spokesperson. “It's a lifestyle. It’s about embracing the outdoors, having fun, and not taking life too seriously. We think that perfectly aligns with IHOP's brand values.” More Than Just a Pancake IHOP and Suzuki are hoping this collaboration will do more than just tantalize taste buds. They want to inspire people to embrace adventure, whether it’s exploring a new hiking trail or simply trying something different for breakfast. “We want to encourage our guests to live a little,” says Rebelez. “To get out there, explore, and enjoy life. And what better way to start the day than with a delicious stack of pancakes?” Availability The Jimny 1.2 Pancake Stack will be available for a limited time at participating IHOP restaurants nationwide starting November 1st. Don't miss your chance to experience this unique and delicious collaboration! IHOP is also running a social media contest – share a photo of yourself enjoying the Jimny 1.2 Pancake Stack using #IHOPJimnyAdventure for a chance to win Suzuki-branded merchandise and IHOP gift cards. So, grab your keys, buckle up, and head to IHOP for a breakfast adventure you won’t forget! It's the perfect way to fuel up for whatever the day – or the trail – throws your way.